Dogecoin price tests critical support as Wall Street ETF demand vanishes

Dogecoin price has fallen 3.17% to $0.071 on July 17 as its exchange-traded funds completed one month without recording fresh inflows.

SoSoValue data shows that U.S. Dogecoin ETFs attracted no new capital between June 17 and July 17, despite the meme coin gaining additional exposure through T. Rowe Price’s newly launched active crypto fund. The products also posted $871,000 in net outflows during July.

The weak ETF figures have accompanied a steep decline in DOGE, which has lost about 54% since reaching $0.156 in January. Dogecoin’s latest drop has brought the token back to a support area that buyers have repeatedly defended since late June.

During the same period, the meme coin sector has suffered a $1.2 billion sell-off, according to the original market report. The decline indicates that T. Rowe Price’s entry has yet to revive demand for DOGE among retail or institutional investors.

T. Rowe Price exposure has failed to revive DOGE demand

T. Rowe Price launched its first actively managed cryptocurrency ETF on July 16, adding Dogecoin alongside Bitcoin, Ethereum and several other digital assets. The asset manager oversees about $1.8 trillion and supplied $15 million in seed capital to the fund.

According to the fund allocation, Dogecoin received a 1.28% weighting. The position consists of roughly 2.6 million DOGE worth about $192,000, making it a limited part of the ETF’s portfolio.

Bloomberg ETF analyst Eric Balchunas described T. Rowe Price as a legacy stock picker. In his assessment, the firm’s decision to hold Dogecoin alongside larger cryptocurrencies gives the meme coin a degree of Wall Street recognition.

Even with the new allocation, SoSoValue data indicates that existing Dogecoin ETFs have failed to attract fresh money for a full month. The T. Rowe Price product is set to become the fourth ETF offering exposure to the largest meme coin by market capitalization, according to the original report.

Dogecoin price remains exposed below $0.0755

The daily DOGE chart shows a descending triangle, with a series of lower highs pressing the price toward horizontal support near $0.071. The structure would remain bearish unless DOGE breaks above the falling trendline and the nearby $0.0755 resistance level.

Momentum readings on the same chart favor sellers. TradingView places Aroon Down at 71.43% and Aroon Up at 7.14%, while the Average Directional Index stands at 32.81. An ADX reading above 25 indicates that the current trend retains strength.

On the 4-hour chart, the MACD line is below its signal line and shows a negative histogram, both pointing to continued selling pressure. The Relative Strength Index is also at 42.89, below its moving average of 46.75, suggesting that buyers have not regained short-term momentum.

A confirmed 4-hour close below the $0.0711 range floor could expose $0.070, followed by $0.068 and $0.065, based on the support levels visible on TradingView. Conversely, a rebound above $0.0755 would break the current range and place the July high near $0.079 back in view.

CoinGlass’ 24-hour liquidation heatmap places notable leveraged positions around $0.073 and $0.075 above the market. Below the current price, concentrated liquidity near $0.0705 and $0.070 could attract DOGE if the $0.0711 support fails.