Apple is reportedly looking to release a pair of smart glasses by the end of next year in a bid to compete with Meta’s AI-powered glasses, the Ray-Ban Meta.
Apple’s wearable will have all the components one would expect in smart glasses, including a camera and microphone, and will have the ability to analyze what’s going on around it, Bloomberg reported. It will also have Siri, and it will be able to respond to commands like answering phone calls and giving directions.
Bloomberg previously reported Apple’s plans to create new chips to develop smart glasses and other hardware, including new Macs and AI servers.
Apple CEO Tim Cook is apparently dead set on trying to beat Meta in the smart glasses market as the AI race heats up. The Ray-Ban Meta has proven to be a big success for Meta; the company and its manufacturing partner, Ray-Ban, have sold millions of units to date.
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